I was tasked with overhauling Future Artists Entertainment’s existing logo, transitioning from a Stranger Things-inspired red outline to a 1980s-inspired neon sign in bright purple.
In addition to redesigning the logo itself from the ground up, I created a new movie ident for the company, which highlights the word ‘Film’ as an added neon element after the initial logo has flickered to life.
Lyric music video for The Charlatans’ release ‘Over Again’ off their album Different Days. The video adapted their existing brand identity and subverted it slightly, adding film grain and light leaks that softly react to the colours of the lyrics as they appear.
Lyric music video created for Tim Burgess and the O Genesis label for the first track of his album ‘Same Language, Different Worlds’ with Peter Gordon.
An homage to two cultures, the video has both Japanese and English lyrics in a reverse scroll down the screen, along with stylised tetris piece outlines falling in the background and a blocky waveform pattern reacting to the audio input.
Clips from the video were broadcast live on Channel 4 during the show Sunday Brunch in September 2016.
My first ever lyric video, ‘Cardiac Arrest’, emulates the dizzying, headrush feeling of being in love by treating the lyrics as a twisting maze through a stylized bloodstream. There are multiple nods and references to the cardio-based wordplay Natalie McCool weaves throughout the track.